Everyone wants to be successful on the internet. Businesses are getting more attracted towards it and paying up for Google and Yahoo ads rather than the following the old trends of advertising in newspapers, radio and TV.
These old methods cost too much and they do not last long. With the arrival of a new newspaper the old one gets thrown away and so does the ad. On TV you have to pay per second and as the time goes up, you are again left without an ad hoping that maximum people would have seen it. Same goes for the radio too. The only real ad today is on the internet and that is by getting your website ranked higher. SEO training is the answer to your search for a way to promote your business in a better way.
To learn SEO step by step without any technical stuff, though may be a bit time consuming, isn’t impossible. The basic skills you would need are the following really: you must know how to write, how to access the Internet, how to add content to your own site, how to put in links, and basically that’s it. Of course it’s not as simple as that, since there are SEO tricks and techniques to consider, but having those skills will be good enough to make a difference towards your success. If you feel you need to learn a little of the technical side, don’t worry. As soon as you jump in with the most basic stuff, you will figure out how some of the technical stuff works.
Proper keyword research is essential to dominating the first page of Google. Without it your website and content will be dead in the water. If you don’t choose the right keywords then your content will never end up showing on Google. thus, the first thing that you will want to do is find relevant keywords that relate to your website. At this step, you want to figure out all of the non-competitive keywords that a prospect may type into the search engines to find your website.
Once you had the list of keywords, it’s time to put them to use in your informative, engaging contents. A good rule of thumb is to have about 3% to 5% of your keywords used in relation to how many words your article has. So if you have a 100 word article, you want to insert your keyword 3 to 5 times in that article – with a keyword placed in the first paragraph. You will also want to insert your main keyword into the title of webpage.
Your off-page SEO efforts will probably make a bigger difference. Google looks at the links coming into your site from other sites. If you’ve got lots of links from sites it considers quality sites, this will boost your ranking for your keywords. Backlinking is all about posting your high quality content on high quality sites with a link back to you.
Being on the first page of Google is really a good place to get exposure for your business. Especially with keywords having traffic of more than 50,000 and showing a high buying behavior, this is potentially a goldmine.